The Shortage Of Semiconductors Causes The Price Of Electronic Products To Rise
According to a report by the “21st Century Business Herald” on Friday, the global chip shortage has caused prices in the consumer electronics sector in its downstream market to rise, and prices of personal computers, smart phones and household appliances have been adjusted since the beginning of this year.
According to data from International Data Corporation, a global market research provider, the average shipment price of notebook computers in China in the first three months increased by 6.1% from the previous quarter.
Liu Jun, president of Lenovo China, said at the financial report: “It is expected that the PC industry will see price increases throughout the year.”
In the analysis, Jitesh Ubrani, research manager of IDC’s mobile device tracker, said, “The market continues to face setbacks, including component shortages and logistics issues, each of which leads to an increase in average selling prices.”
Certain types of Huawei MateBook, including 13/14 2021 Intel, 13/14 2020 AMD, and D 14/15.6 2021 Intel, have a price increase of 300 to 600 yuan ($46.86 to $93.72).
PC brands Acer, Asus, and Lenovo have also increased the prices of some laptop products.
The smartphone industry is also affected. Realme vice president Xu Qi said in an interview with the media that there is a serious shortage of high-end chips and storage and component prices have soared by about 10%.
Huawei’s rotating chairman Xu Zhijun said in April that in order to pay for the cost of supply chain de-globalization, at least one trillion US dollars of investment must be injected into the global market, which will lead to a 35% increase in semiconductor prices. .
Faced with the difficulties that may arise, Xu called for the reconstruction of global industrial chain cooperation.
Statistics show that since the second quarter, more than 30 companies in the semiconductor industry have adjusted their prices, with an increase of between 10% and 30%.
“Continuing shortages in the semiconductor field will only further extend the supplier’s ability to replenish inventory and fulfill orders to customers,” said Ryan Reith, IDC’s vice president of the Global Mobile Device Tracker Program.
IDC data shows that global semiconductor revenue will grow to US$464 billion in 2020, and it is expected that the compound growth rate in the next five years will reach 5%.
The company believes that component shortages may become a topic for most of 2021, but the more important question should be what PC demand will look like in 2-3 years.